DIGITAL BUSINESS EXPERTISE
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Our Digital Business expertise

Differentiate yourself through the combination of Digital & Data and boost your business

Create, manage and promote digital strategies that strengthen brands

Through approaches combining UX, Data and Tech, our mission is to develop our customers' sales, lower their marketing or operational costs and increase their productivity. The combination of our data and digital expertise enables us to seek out new levers of growth and productivity, while developing new territories in the customer experience.

This combination of expertise enables the brands we work with to create a more personalized, committed, relevant and connected relationship with their customers.

OUR VOCATION

Increase the power of your brands through the marriage of Digital & Data

Wide, the Micropole Group's digital agency, designs, pilots and promotes digital strategies that reinforce the power of brands, create omnichannel experiences and increase our customers' business. Our Digital Business offer ranges from digital consulting to digital marketing, including the digitization of business processes and the scaling-up of digital structures. Find out more about our offer below. 

logo-wide-horizontal white Micropole agency

Digital Consulting

Customer Centric & Data-Driven digital strategies, Design thinking, Change Management

E-commerce

B2B-B2C and omnichannel E-commerce strategy, project scoping, E-commerce platform implementation

Experience platform

Corporate and brand websites, mobile applications, collaborative platforms

Business digitalization

Création d'applications métier cross-plateform sur-mesure, low-code et développement spécifique

UX analytics & optimizations

Audit & Business KPIs, performance measurement and recommendations

Digital factory

Audit and architecture, scoping, front & back-end development, project management, system design

Do you have a project to overhaul a digital platform, want to optimize the use of your data for marketing purposes, rethink the customer experience to generate more value, or digitize your business processes to improve productivity? We'd be delighted to hear from you.

They trust us

EXPERTISE

Discover how our digital expertise can meet your needs

We design personalized, high-performance user experiences to accelerate business growth. That's why we make it a point of honor to deploy, exploit and leverage data in all our digital projects, in order to obtain the customer information needed by marketing functions, and to be reactive in adapting our offer.

Deploy your digital solutions sustainably and efficiently

Digital Consulting


We accelerate the adoption of digital and data technologies by co-constructing tailor-made strategies with our customers, adapted to all corporate departments. Thanks to our pragmatic, collaborative approach, we unite all stakeholders to ensure a smooth, high-impact transformation. From awareness-raising to project management, we align digital, data and business performance to optimize usage, maximize ROI and anchor innovation at the heart of organizations.

Transform your business with high-performance omnichannel platforms

E-commerce


We design and develop high-performance, innovative omnichannel e-commerce platforms, designed to deliver a seamless, fluid user experience. By integrating physical and digital touchpoints, we promote integrated commerce, where store and web complement each other to meet consumer expectations. Our approach combines technological innovation and performance, enabling your online business to grow sustainably while maximizing efficiency and customer satisfaction.

Design efficient web platforms, aligned to your needs

Experience platform


We design and deploy experience platforms, whether for showcase or corporate sites, mobile applications or intranet sites. We help you create web solutions tailored to your specific needs, offering a user experience in line with your brand's image and values. Thanks to our expertise, we can help you design effective platforms to increase engagement and develop customer knowledge.

DIGITALIZE YOUR BUSINESS PROCESSES AND TRANSFORM YOUR OPERATIONS

Business digitalization


We support business digitalization by designing and developing specific applications and optimizing business processes to improve productivity and the employee experience. From the identification of use cases to the deployment of solutions, we work with you every step of the way to design the solution that will improve your employees' day-to-day working lives. Using appropriate tools and methods, we prioritize business value to deliver high-performance, tailor-made solutions in line with your operational challenges.

PUT DATA TO WORK FOR YOUR MARKETING PERFORMANCE

Data Marketing


Data is at the heart of our marketing strategies, enabling us to optimize customer knowledge and design high-performance, intelligent digital experiences. Thanks to our user-centric approach, we analyze behavior to improve engagement and retention, while helping our customers to become more autonomous in the use of their data. From audit to performance measurement, we define strategic data roadmaps and integrate appropriate algorithms to effectively manage the impact and evolution of digital devices.

Accelerate your brand deployment

Digital Factory


We accelerate the deployment of your brand by optimizing the production and management of your large-scale digital projects. Thanks to our industrialized, automated approach, we guarantee rapid, consistent, high-quality development across all your web, e-commerce and mobile platforms. Our expertise covers the design of customized solutions (CMS, e-commerce, business applications), the integration of design systems and the optimization of digital experiences to bring stability, innovation and scalability to your digital ecosystems.

CONTACT

Get a head start

Our experts are at your disposal to guide and support you in implementing your data transformation project. 

PARTNERS

A strong ecosystem of market-leading partners

It's partly thanks to the relationship of trust we have with our partners, the leading publishers in the Data & Digital market, that we are able to support our customers in their end-to-end digital transformation. 

Micropole technology partner ecosystem

EXPERTS

Schedule an appointment with one of our experts

We would be delighted to discuss your digital transformation challenges and projects with you. 

Olivier LE GUEUT

Wide Manager Paris

Eric COSTECHAREYRE

Director Wide
Lyon

Sandrine COSSON

Responsable Wide
Grand Ouest

Franck Duras - Digital business - Wide Micropole
Franck DARRAS

Director
Technical

robin thomas head of design wide micropole
Robin THOMAS

Head of Design

Marine EXPERT - MARESKA

Project Manager

Lylian MONTY

Managing Director

Olivier Cabrol

Responsable de l'offre
Applications métier


POLE OF EXPERTISE

Discover our other expertise

NEWS AND RESOURCES

Data transformation begins now

Carriere Micropole

CARRIERE

Become #Innovative People!

We are HappyIndexAtWork 2024 certified. More than 83% of our employees appreciate the quality of human relations they have with their colleagues at Micropole. Come and innovate with us!