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ENGIE offers personalized services to its retail customers thanks to powerful algorithms
Context and Ma conso+ service
ENGIE helps its private customers to consume less and better energy, and in particular offers the Ma conso+ service. The aim of this service is to help users better understand, control and reduce their energy consumption. Thanks to Ma conso+, they can track their electricity consumption in kWh and Euros in a clear and accessible way.
Ma conso+ is based on a connected device consisting of a radio transmitter installed in the Linky meter and a receiver plugged directly into the user's home. This system enables customers to take full advantage of the service's functionalities, which include :
- Monitor household consumption in real time, wherever they are
- Anticipate future energy costs more easily
- Identify the energy costs of their household appliances
With Ma conso+, ENGIE offers a practical and innovative solution for more responsible energy management on a daily basis.
Issues
When the company turned to Micropole, it had decided to exploit fine-grained consumption data, i.e. accurate to the second. By gaining a better understanding of customer behavior, this enables the company to develop personalized services to better support its customers.
Solution and benefits
With this in mind, Micropole's experts proposed and developed several algorithms for the Ma conso+ service.
Intra-monthly forecasting: This feature predicts consumption in kWh and euros for the current month, to help customers anticipate their next bill and avoid unpleasant surprises. Using each customer's historical consumption data, it generates a customized forecasting model that accurately estimates future consumption in kWh and euros.
Start & Stop: This function estimates the energy consumption of everyday electrical appliances, such as games consoles, kettles, hairdryers and so on. Thanks to Start & Stop, customers can test the impact of using these appliances and find out how much energy they cost.
Disaggregation by usage: The aim is to break down total electricity consumption into different usage categories, offering a detailed view of consumption. For example, with a temperature-sensitive breakdown, customers can visualize the impact of the weather on their consumption, while a standby breakdown enables them to track the consumption of appliances in continuous operation, such as televisions, computers, internet boxes or games consoles. This provides a more detailed understanding of consumption habits and optimization levers.
