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Micropole Group unveils Albert, dedicated Salesforce agency

Dreamforce 2019:

Micropole Group unveils albert,

its new agency dedicated to the Salesforce ecosystem

Levallois-Perret, November 18, 2019. On the occasion of the Dreamforce 2019 conference, Micropole, an international consulting and innovative technology group specializing in Digital Experience, Data Intelligence and Data Governance, officially announces the creation, under its own brand, of albert agency, its new agency dedicated to the Salesforce ecosystem.

Named after Einstein, Salesforce's artificial intelligence program, the agency is structured to support companies across the entire value chain of the American publisher's SaaS solutions, from consulting to reporting, including design, implementation and campaigning.

Operating from Switzerland for the whole of Europe, albert agency illustrates the strength of the partnership between Salesforce and the Micropole Group. "According to Fabrice Perrin, General Manager of Micropole in Switzerland and Director of albert agency, "albert agency was conceived as a cross-functional organization for organizational, functional and technical expertise in Salesforce solutions. The various clouds, which are the structuring pillars of the Salesforce offering, articulate very naturally with the Micropole Group's Digital & Data businesses, from marketing cloud to enterprise BI with Tableau, via cloud integration inherited from Mulesoft. All infused with artificial intelligence from Einstein.

"We are delighted to welcome Albert Agency to the Salesforce ecosystem," said Blaise Roulet, Area Vice President at Salesforce. "This is a new talent, whose solutions will contribute to improving our customers' experience.

This creation is logically in line with the Micropole Group's development strategy around the Cloud, as previously announced, and should contribute to the objectives set out in a growth plan launched several months ago.

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