Faced with the emergence of digital innovations impacting our society and profoundly transforming the behavior of an increasingly versatile clientele, all sectors of activity are being shaken up and the banking sector is no exception to the rule! This digital revolution, materialized by the arrival of more and more new players (neo-banks, fintechs, etc.), requires banks to transform their practices and habits by opening up to the outside world, by de-siloing services and by adopting a datadriven approach in order to have a 360° view of their customers in order to ...
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