The Consumer Electronics Show is THE big event for all futuristic technology lovers. Like every year, THE great mass of the world technological innovation gathers companies and start-ups from all over the world who are jostling to make a place for themselves and hope to attract the light on their innovations. Relevant, disruptive innovations... and sometimes even more surprising!
Our #Innovative People Micropole and Wide Agency were present at CES 2020 last week, to meet the thriving global tech ecosystem that meets every year in Las Vegas. You can find the summary of the three days spent there in our previous articles:
- CES 2020 - DAY 1: What you should know
- CES 2020 - DAY 2: what to remember
- CES 2020 - DAY 3: What you should know
A plethora of innovations are in the spotlight in key sectors and issues such as the Smart Home, connected health, mobility and autonomous vehicles as well as artificial intelligence, augmented reality and facial recognition.
For three days, our #Innovative People have also spotted innovations that, while not totally disruptive or unavoidable, are surprising. Here are 5 "offbeat" discoveries from the 2020 edition of the Customer Electronic Show.
No. 5: the amazing innovation that doesn't exist - the Smart Potato by Frenchman Nicolas Baldeck
How can we not start this series with an innovation... that is not an innovation. To denounce the sometimes gimmicky or even absurd side of certain innovations or products presented as "disruptive" at CES, Nicolas Baldeck succeeded in thumbing his nose at the global tech industry by coming to present his "connected potato", an innovation that intends to "decode the language of the potato". To make his approach even more credible, the very complete press kit specifies that the innovation is based on the Neuraspud, "a high-speed potato-machine interface".
What we retain from this joke, beyond the buzz it has generated in recent days, is the need to take a step back on innovations and to know how to decipher certain trends or novelties that will only be ephemeral.
No. 4: the Vision-S concept car presented by... Sony
What if tomorrow you were driving an Apple, Sony or Samsung car? The industrial and established world of the automobile is facing many changes in recent years: the emergence of a new manufacturer like Tesla, advanced research on the autonomous car, the questioning of the place of the car in urban spaces, the integration of on-board services (connectivity, infotainment, voice control...). The means of transport are evolving and reinventing themselves, and tech players intend to play an active role in this reshuffling of the cards. Sony has created a surprise by presenting its concept car, the vision-S, which aims to showcase all the technological possibilities offered by the Japanese firm: sensors, infotainment screens, speakers integrated directly into the seats...
N°3 : What if you entrust your house to a smart ball?
Samsung has unveiled Ballie, a small smart ball that follows you around and takes care of your (connected) home in your absence. It is a small robot the size and shape of a tennis ball, intended to become part of the connected home and become a personal assistant of a new kind. It follows you closely thanks to its integrated camera and its embedded artificial intelligence, and can respond to your every request. It is, in short, a kind of mobile connected speaker.
No. 2: Control a computer only by human thought
In the "futuristic" connected object category, we are not going to present you THE latest toothbrush or connected light bulb. No. We prefer to retain the new headband proposed by the French start-up NextMind. Nexmind is a neurotechnology start-up that has unveiled its brain-sensing wearable device that can be controlled in real time solely by human thought. This revolutionary technology is a first-of-its-kind non-invasive brain-computer interface that instantly translates brain signals from the user's visual cortex into digital commands for any device, in real time. In short, no more touch or voice commands!
No. 1: Neon, the human avatar according to Samsung
Star Labs, the innovation lab created by Samsung, has caused a stir by unveiling its "Neon" project , human-sized digital avatars inspired by real people. Neons are neither artificial intelligences nor voice assistants, but human-looking graphical and vocal interfaces. In fact, they present a command interface in realistic human form. Beyond the media side of such a presentation, it is indeed our relationship to technology that is questioned here once again, as the film "Her" did a few years ago.